If you want to win the object of your affection, an extravagant gift that has no resale value is the way to go.
That's not the opinion of a battle-weary veteran of the dating scene. It's the conclusion of a mathematical model created by researchers at University College London.
The model showed that extravagant gifts had the highest score for both men and women. In Seymour's interpretation of the results, women feel confident that they have found a strong and committed mate when they receive an extravagant gift. And men avoid gold-diggers by giving only gifts that have no intrinsic value.
"In order to create trust, it has to work both ways," Seymour says. "The male signals his commitment by giving a costly gift, (but) the male has to avoid a female who will take his assets and then say 'get lost.'"
So what to take from this tip? That dating would be easier if I were a hanging fly.*
*Must read whole article to get lame joke.